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Plastic Surgeon
Captures More
Patients in Competitive
Miami Market
Miami-Based Plastic Surgery Group
Speciality: Dermatology
Location: Miami, Florida
Practice Size: 1 Location
Double Board-Certified Plastic
Surgeon Uses Featured Profiles
WebMD Care Directories Featured Profiles boost a plastic surgeon's online rankings and accreditation
73X More Profile Views
73X more profile views after signing up for a Featured Profile
17+ Appointment Requests
17+ appointment requests per month on average
6+ Cold Calls
6+ cold calls per month are generated from Featured Profiles on average
Challenge
As the Executive Administrator for a Miami-based plastic surgery group, Jessica Sapharti faced a significant challenge. She needed to build the online presence for their surgeons, but standing out was difficult in a city renowned for its high volume of top-tier competitors.
Solution
Jessica noticed many of the practice’s patients began their search on WebMD and Vitals doctor directories. She set up one surgeon, Dr. Michael Stefan, with a WebMD Featured Profile to not only build his accreditation, but also boost his rankings on search engines like Google.
Impact
Jessica immediately noticed the positive impact of Dr. Stefan’s WebMD Featured Profile. His profile generated cold calls for the practice and improved his own rankings on Google. After seeing this positive impact, Jessica decided to sign the practice group’s other surgeon, Dr. Gary Vela up for a Featured Profile as well. Today Featured Profiles are a top channel for the practice group’s new patient leads.
Patients trust WebMD. It's where they
begin their search for aesthetic care.
- Jessica Sapharti, Executive Administrator
| Miami-Based Plastic Surgery Group
About Jessica Sapharti
Jessica Sapharti is the Executive Administrator for a thriving plastic surgery enterprise in Miami that includes three sister brands: Snatched Plastic Surgery, Renew Me Plastic Surgery, and Nip Tuck Aesthetics. Her role involves managing the group's physicians and ensuring they build both visibility and—most importantly—credibility in a complex market. The group's plastic surgeons - including Dr. Michael Stefan, Dr. Gary Vela and Dr. William Wittenborn - are double-board certified with many honors, awards, and medical journal publications.
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