CASE STUDY
Solo Practitioner Expands Telemedicine Services to All 50 U.S. States
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Dr. Anna Chacon, MD
Specialty: Dermatology
Location: National
Practice Size: Solo Practitioner
Dermatologist Reaches Patients in All 50 U.S. States
Dermatologist uses WebMD Care Telemedicine services to capture more patient appointments
10+ Telemedicine Requests
Telemedicine Services Generate 10+ Virtual Appointment Requests Per Month on Average
17+ Appointment Requests
Featured Profiles Generate 17+ Appointment Requests on Average
60X More Profile Views
Featured Profiles Generate 60X More Profile Views than Basic Profiles
Challenge
Before opening her own private in-person and tele-dermatology practice, Dr. Chacon worked for a large, nonprofit, multispecialty, academic medical center. When she opened her own practice, her former employer’s non-compete clause became a barrier to her practice's growth. She started a digital marketing program to attract new patients.
Solution
Dr. Chacon found out about WebMD Featured Profiles from her own research on WebMD. WebMD Featured Profiles gives her practice credibility with patients as WebMD is a brand patients already know and trust. In addition to attracting patients near her practice location in Miami Florida, she is able to serve patients virtually through WebMD’s telemedicine services.
Impact
WebMD’s telemedicine services have given Dr. Chacon the ability to help patients who would otherwise be unable to see a dermatologist. Her patients have a wide variety of barriers keeping them from receiving in-person dermatological care, such as work restrictions, language barriers, or having special needs. In addition to helping patients, WebMD’s telemedicine services have generated new patient leads for Dr. Chacon.
WebMD Care telemedicine has enabled
me to provide care for patients who are otherwise
unable to visit a dermatologist in person.
- Dr. Anna Chacon, MD
About
Dr. Anna Chacon is a board-certified dermatologist and teledermatologist with an office location in Miami, Florida. She is licensed to practice in 50 U.S. states, the Virgin Islands, and Guam. Her mission is to provide compassionate care for patients both virtually and in-person.